Webinars are a great way to teach your audience, sell products and services, and provide additional value to your audience.
There is a wide variety of pricing, capability, and features among the many webinar platforms out there, so I’m going to highlight some of the best features of each.
You’ll find some are more focused on selling, while others are more focused on education, training, and interaction.
What’s best for most people? As of August 2020 I would choose EasyWebinar.
Let’s take a look at the best webinar software platforms:
Best Webinar Platforms
EasyWebinar has both live and automated webinars. You can even turn live webinars into automated, evergreen webinars easily.
As the name implies, it’s extremely easy to use for both you (the presenter) and your guests – plus it looks great and modern.
Here are some of the highlights:
- New EasyCast feature that lets you stream to Facebook Live and YouTube Live at the same time.
- Advanced analytics that shows you if people showed up, how long they stayed, and even if they clicked on the offer you showed.
- They have integrations with popular email platforms like Mailchimp, ConvertKit, Aweber, and more.
- SMS and Skype integration to remind people to show up.
They have a bunch of great case studies on their site and a lot of high-profile people and companies use them to great success.
Pricing starts at $78/month for 100 live attendees and goes up to $129/month for 500 live attendees, although you can save quite a bit if you pay annually.
WebinarNinja was co-founded by Omar Zenhom of the $100 MBA Podcast (a long-time top business podcast) so you know he knows the needs of podcasters and online creators.
You can run any type of webinar: live, automated, series, or hybrid.
All the features you would expect are included:
- Q&A Area
- And more
There is nothing to download, you can offer replays with the option to have them expire after X number of days, they integrate with pretty much everything, are GDPR compliant, and have excellent support.
I know it’s subjective, but I think they have one of the best-looking designs for everything from the dashboard to the webinar registration and thank you pages to your attendees’ experience.
One bonus with WebinarNinja is that they have a webinar search engine so there are other ways people can find you and sign up.
They have some of the best entry-level pricing with a $39/month plan (when paid annually) with 100 attendees. There are several other plans that scale up to 1,000 live attendees for $199/month:
You can start a free 14-day trial here to make sure you like it.
Demio calls themselves “hassle-free webinar software for marketers” and has an impressive list of customers.
They have one the better-looking webinar platforms which helps make your brand look good while teaching.
- Live, Hybrid, Automated, and On-demand webinars
- Turn existing live webinar recordings into automated webinars.
- Excellent analytics that are being regularly improved.
- Integrations with Drip, ActiveCampaign, MailChimp, ConvertKit, and more.
- No downloads – all browser-based makes joining easy.
- Upload slides or share videos right inside Demio
- Polls, CTAs, Handouts, Chat all built-in.
You can start a free trial (all features included) without a credit card.
Pricing starts at $49/month for 50 attendees and goes up to $234/month for 500 attendees, although you’ll need to be on the $99/month middle tier to get access to automated events.
You can save 30% by paying annually, bringing down the monthly price to $34, $69, and $163 respectively.
WebinarJam is another highly recommended webinar platform that was completely rebuilt in February 2020. They are focused on using webinars to sell, but you can absolutely use it for any purpose.
Their software has the ability to reach up to 5,000 people so if you have a larger audience, this is the platform to use.
People can join from any device: desktop, phone, tablet, etc. so there shouldn’t be any excuse for people to miss your presentations.
One cool feature is the Drawing Board, where you can create screen annotations, draw or highlight things with a pen tool, and write on top of your presentation.
There are multiple scheduling and registration options you can customize to your needs:
You’ll also like the easy-to-understand analytics giving you actionable data on registration numbers, show up rates, replay views, and more:
Other highlights include:
- HD everything
- Upload Powerpoint and Keynote presentations
- One-click registration (no forms to fill out)
- Offer downloadable handouts
- Polls & surveys
- Add attendees as speakers and guests
- Registration page builder, templates, and A/B testing
- Email and SMS text reminders and follow-ups
- Ability to charge for presentations
- Show clickable offers with countdown timers and limited unit amounts to increase sales
- No software to download
- Tons of integrations
Pricing is billed annually starting at $499 for up to 500 attendees, but for only $16.66/month extra you can have up to 2,000 attendees and several other upgrades.
EverWebinar is by the same people as WebinarJam above. It is focused on automated, evergreen webinars that run on autopilot.
You do have the ability to be in the chat while it runs so you can answer questions, but otherwise, everything is automatic.
There are multiple sign-up options for your attendees. You can set up:
- Specific sign-up dates and times
- Recurring sessions
- “Just-in-time” webinars that start within minutes of someone registering
You can easily turn your live WebinarJam recordings into evergreen webinars and everything that happened there will appear to happen “live” including chat, polls, and offers.
And you get many of the same features including the landing page builder, registration reminders, detailed analytics, and more.
Pricing for EverWebinar is $499/year but you can start a 14-day $1 trial to make sure it’s right for you.
ClickMeeting is another great webinar platform with nearly 150,000 customers.
Everything is browser-based so it will work with any device and they have the capability to handle anything.
You can use their software for sales, marketing, teaching, training, and more.
They have all the features you could need:
- Custom branding
- Paid webinars
- Automated webinars
- Polls & surveys
- Toll-free call-in numbers
- Customizable call to actions
- Recordings, stats, sharing, and much more
You can even host meetings where you everyone can speak and share on their platform.
Pricing is fairly simple. Live webinars start at $25/month for 25 attendees.
If you want automated webinars, ClickMeeting starts at $40/month but you also get a handful of other features like automatic thank you emails as well.
Pricing scales up on both plans based on the number of attendees you need – up to 1,000 people.
There is a 25-attendee free plan for 30 days so you can play around and test things out.
More Webinar Platforms
Here are several other webinar software platforms that we recommend as well, depending on your needs:
Free Webinar Platforms
There are a few tools you might already have access to that you can use for basic webinars.
They definitely won’t have all the features you might need but if you want to get started for free or do something small, check these out:
Google Hangouts Meet
If you already use GSuite for email, you have access to Google Hangouts Meet.
It allows you to have meetings with up to 100 people on the basic edition and 150 people on the business plan, plus there is a dial-in phone number for people to use as well.
YouTube, Facebook, or Twitch Live
I combined all these because they essentially work the same way.
They don’t have sign-up features, offers, reminders, or many other features but they are a way to reach hundreds or thousands of people at once for free.
Things To Consider When Choosing A Webinar Platform
- Ease Of Use
- Number of Attendees
- Webinar Frequency
- Features Needed – Do you need:
- Phone call-in options
- Calls to action
- Recordings? Replays?
- Analytics needs
- Does the webinar software easily connect with your email marketing service, CRM, or calendar tools?
Also, be sure to ask yourself if you absolutely need a feature right now (you can always change platforms or upgrade later).
Webinar Platform FAQs
What Is A Webinar Platform?
A webinar platform allows you to educate, instruct, and optionally, sell to an audience through a live presentation. People commonly include slides, video, interaction like chat and polls, and offers.
How Do I Choose A Webinar Platform?
You’ll want to consider the number of attendees you will have, the features you need, and your budget.
Other considerations include if you want a platform with or without downloadable software, look and feel, brand-ability, and analytics features.
What Is The Best Webinar Platform?
According to our research, the best webinar platforms in 2020 are:
How Much Do Webinar Platforms Cost?
There is quite a large price range depending on how many live attendees you have and the features you need.
For the most part, prices range from $39/month to $199/month, although most people can expect to pay $129/month or less.